Welcome to 2022! Over the Christmas break, Crew NauticEd appeared again at what we achieved this previous yr – and we even shocked ourselves at what was achieved. It’s apparent that we have been working too arduous and may have been crusing extra. However the large winners are NauticEd college students, NauticEd Faculties and Instructors, the complete crusing schooling trade at massive, and yacht constitution corporations as a result of we’re serving to individuals get certified to constitution, discover, and uncover the deep blue.
2021 NauticEd Accomplishments | Wanting Again
Targets & Expertise
Seeing that nearly each scholar was overtly already telling us their crusing targets, we determined to ask them their expertise so we may actually customise their expertise on our website. We realized that an individual who needs to sail or take a crusing trip with no expertise is a vastly completely different scholar than one who has numerous expertise.
Now, realizing a scholar’s targets and former expertise we are able to direct them to the right course materials and the right on-the-water coaching. Absolutely 90% of scholars now inform us their crusing targets and expertise by our easy Navigator instrument. Which means that NauticEd college students are having a personalized expertise on our website with correctly beneficial programs.
Few web web sites go this far to serve their prospects. https://www.nauticed.org/targets
Sensible Coaching Pages
Now each sensible coaching Rank has a devoted sensible coaching requirements web page. Faculties and instructors can hyperlink to those pages which provides the scholar a great understanding of what they are going to be skilled on when doing on-the-water coaching with an teacher.
See the Sensible Pages right here: https://www.nauticed.org/practical-sailing-courses
On the backside of the sensible pages is a contact us kind that’s branded to the referring coaching faculty or teacher web site. The contact kind parameters are emailed to the college or teacher and the scholar is auto related to their enterprise for correct and immediate follow-up.
*New Course* Introduction to Crusing Course
We’re excited in regards to the new course “Introduction to Crusing”, which is a 4-hour on-line easy fundamentals course. It’s comparable in content material to ASA’s 101 and US Crusing’s Primary Keelboat. It’s for many who are actually simply getting began in crusing or need to knock crusing of their bucket listing. For many who need to proceed on additional, they will take both one of many Skipper programs. Introduction to Crusing shouldn’t be a prerequisite for some other course.
Right here: https://www.nauticed.org/sailing-courses/view/introduction-to-sailing
Scholar Information
We launched a extremely branded shiny Scholar Information PDF to showcase to potential college students the NauticEd providing for concept and sensible coaching. It provides a great rundown of crusing certifications and licenses that NauticEd points in addition to NauticEd’s sturdy philosophy of competence coaching.
Have you ever seen the scholar Information but? Obtain it right here: https://www.nauticed.org/press/nauticed-student-guide.pdf
Certificates of Achievement vs Competence
We imagine that competence comes from concept information, sensible abilities, and expertise. Thus, we strengthened our give attention to reporting Competence when it’s earned and demonstrated. Now, when college students go on-line programs, they get a Certificates of Achievement. Then, when college students go on to go a abilities evaluation on-the-water – and listing an applicable quantity of expertise – they achieve a Certificates of Competence.
iFrame Scholar Signup
We created a instrument whereby you faculties and instructors can construct a small iFrame that embeds on their website. Potential college students can enter their e mail deal with on the college or teacher website to achieve two free programs – they keep on their website however are entered into the NauticEd database and despatched two free programs AND they’re related to the college or teacher and visual of their dashboard.
Faculties and Instructors can find out about iFrame below their Digital Advertising Hyperlink after they signin.
Teacher Recruiting Marketing campaign
Recognizing that there’s a world scarcity of high quality instructors, in December 2021 we launched a marketing campaign to recruit instructors and have already obtained over 50 purposes. Our first precedence is to fill uncovered watery territories. Then we are able to again fill present faculties to assist alleviate the scarcity. In the event you’d wish to be a component time crusing teacher and work you personal hours, go right here:
Nationwide Advertising & Public Relations
We launched nationwide promoting and PR campaigns – and have been printed in a number of key magazines. This features a new ‘newsroom’ web page to showcase NauticEd to the press and supply press assets.
See the NauticEd Press web page right here: https://www.nauticed.org/press
On the similar time we launched a brand new web page ‘about NauticEd’ and our unimaginable staff. See the NauticEd AboutUs web page right here: https://www.nauticed.org/about
Child’s Most cancers | Giving Again
Youngsters needs to be going crusing not going by most cancers. Sadly, NauticEd coined this phrase due to our personal International Director of Schooling – Grant Headifen’s daughter Alexandra is at the moment journeying by mind most cancers which was identified this previous yr.
NauticEd make a big donation to serving to clear up youngsters most cancers and has made fixing Youngsters Most cancers a serious philanthropic program now for NauticEd. Fairly quickly college students will even have the ability to contribute on the check-out cart on the NauticEd Web site every time a course is bought. Crusing is such a household sport, and we need to present the chance for households to assist clear up his travesty. https://www.nauticed.org/fighting-childhood-cancer
Extra 2021 Enhancements
Full Sail into 2022 | Shifting Ahead
As you look by this above, we hope that you would be able to see what an incredible staff of expertise we’ve got on board at NauticEd – all working for college students’ crusing competence on the water.
Shifting ahead in 2022, we’re kicking the yr off with a stronger than ever advertising marketing campaign to reap the benefits of the sensible digital advertising plans and software program we developed. And thru-out the yr, you will notice extra wonderful developments from the NauticEd staff.
Keep tuned, and we want you nicely for 2022.
Grant Headifen
International Director of Schooling